{"id":3204,"date":"2017-10-03T08:36:52","date_gmt":"2017-10-03T12:36:52","guid":{"rendered":"http:\/\/www.matawinie.qc.ca\/?p=3204"},"modified":"2017-10-03T08:36:52","modified_gmt":"2017-10-03T12:36:52","slug":"marketing-training-effective-advertising-creation-web-strategy","status":"publish","type":"post","link":"https:\/\/matawinie.qc.ca\/en\/news\/marketing-training-effective-advertising-creation-web-strategy\/","title":{"rendered":"MARKETING Training - Creating effective advertising"},"content":{"rendered":"<p>Are your ads bringing in less than expected? Are you at a loss for what to say to attract customers? In this workshop, participants will learn how to understand and use the ingredients of effective advertising, and how to create targeted advertising using a variety of media.<\/p>\n<p>Training is provided by one of Quebec's leading training firms,<strong><em>\u00a0Training details.\u00a0<\/em><\/strong><\/p>\n<p>The trainer is the renowned Daniel Tanguay!<\/p>\n<h3>Content elements<\/h3>\n<ul>\n<li>Placing advertising: there are many ways to do it<\/li>\n<li>Appropriate content elements, depending on the media used (titles, images, colors vs. black and white, layout of elements)<\/li>\n<li>Creating a catchy title<\/li>\n<li>Choose images and words that grab customers' attention<\/li>\n<li>Practices to avoid<\/li>\n<li>Designing effective advertising copy<\/li>\n<\/ul>\n<h3>Pedagogical approach<\/h3>\n<p>Through interactive presentations, experience sharing and individual and group exercises, the participant is given the tools to create more effective advertising. During the workshop, participants evaluate various small-business advertisements and create a print ad for a newspaper.<\/p>\n<p style=\"text-align: center;\">.<\/p>\n<p style=\"text-align: center;\"><strong>Date\u00a0<\/strong>Wednesday, October 25, 2017<\/p>\n<p style=\"text-align: center;\"><strong>Schedule<\/strong>\u00a08:30 a.m. to 11:30 a.m.<\/p>\n<p style=\"text-align: center;\"><strong>Location:<\/strong> At Centre des loisirs Marcel-Th\u00e9riault<\/p>\n<p style=\"text-align: center;\">250 65th Avenue, Saint-C\u00f4me, J0K 2B0<\/p>\n<p style=\"text-align: center;\"><strong>Cost\u00a0<\/strong>50 $ \/ person, 30 $ if member of SADC Matawinie or a Matawinie chamber of commerce<\/p>\n<p style=\"text-align: center;\">.<\/p>\n<p style=\"text-align: center;\"><span style=\"text-decoration: underline;\"><strong>Registration and information\u00a0<\/strong><\/span><\/p>\n<p style=\"text-align: center;\">mpbranchaud@matawinie.qc.ca<\/p>\n<p style=\"text-align: center;\">(450) 883-0717 ext. 222<\/p>\n<p style=\"text-align: center;\">Toll-free: 1-888-880-7824<\/p>\n<p><script>\n\tvar script = document.createElement('script');\n\tscript.type = 'text\/javascript';\n\tscript.src = ('https:' == document.location.protocol ? 'https:\/\/' : 'http:\/\/') + 'rz.reservazion.com\/reservazion\/59d380a9a6314\/script\/';\n\tdocument.write(script.outerHTML);\n<\/script><script>\n\tvar script = document.createElement('script');\n\tscript.type = 'text\/javascript';\n\tscript.src = ('https:' == document.location.protocol ? 'https:\/\/' : 'http:\/\/') + 'rz.reservazion.com\/reservazion\/59d381572d9d9\/script\/';\n\tdocument.write(script.outerHTML);\n<\/script><\/p>\n<p><a href=\"http:\/\/www.matawinie.qc.ca\/wp-content\/uploads\/2017\/10\/Pub-25-octobre-final.png\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-3208\" src=\"http:\/\/www.matawinie.qc.ca\/wp-content\/uploads\/2017\/10\/Pub-25-octobre-final.png\" alt=\"Pub October 25 final\" width=\"940\" height=\"788\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Are your ads bringing in less than expected? Are you at a loss for what to say to attract customers? This workshop enables participants to understand and use the ingredients of effective advertising, and to produce targeted advertising using a variety of media. The training is provided by one of the world's leading advertising [...].<\/p>","protected":false},"author":2,"featured_media":3209,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3204","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Formation MARKETING - Cr\u00e9ation de publicit\u00e9 efficaces - matawinie.qc.ca<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/matawinie.qc.ca\/en\/news\/marketing-training-effective-advertising-creation-web-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Formation MARKETING - Cr\u00e9ation de publicit\u00e9 efficaces - matawinie.qc.ca\" \/>\n<meta property=\"og:description\" content=\"Vos publicit\u00e9s vous rapportent moins que pr\u00e9vu? Vous ne savez plus quoi dire pour attirer votre client\u00e8le? Cet atelier permet au participant de comprendre et d\u2019utiliser les ingr\u00e9dients qui composent les publicit\u00e9s efficaces et de r\u00e9aliser une publicit\u00e9 cibl\u00e9e par la voie de diff\u00e9rents m\u00e9dias. La formation\u00a0est donn\u00e9e par une des plus importantes firmes de [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/matawinie.qc.ca\/en\/news\/marketing-training-effective-advertising-creation-web-strategy\/\" \/>\n<meta property=\"og:site_name\" content=\"matawinie.qc.ca\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/profile.php?id=100064323326806\" \/>\n<meta property=\"article:published_time\" content=\"2017-10-03T12:36:52+00:00\" \/>\n<meta name=\"author\" content=\"Erich Gervais\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Erich Gervais\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/matawinie.qc.ca\\\/actualites\\\/formation-marketing-creation-de-publicite-efficaces-strategie-web\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/matawinie.qc.ca\\\/actualites\\\/formation-marketing-creation-de-publicite-efficaces-strategie-web\\\/\"},\"author\":{\"name\":\"Erich Gervais\",\"@id\":\"https:\\\/\\\/matawinie.qc.ca\\\/#\\\/schema\\\/person\\\/35e88ecdd4939d8ed4bd043e7dd20c83\"},\"headline\":\"Formation MARKETING &#8211; 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