{"id":3240,"date":"2017-10-31T09:11:16","date_gmt":"2017-10-31T13:11:16","guid":{"rendered":"http:\/\/www.matawinie.qc.ca\/?p=3240"},"modified":"2017-10-31T09:11:16","modified_gmt":"2017-10-31T13:11:16","slug":"marketing-training-learn-to-profit-from-tourism-events","status":"publish","type":"post","link":"https:\/\/matawinie.qc.ca\/en\/news\/marketing-training-learn-to-profit-from-tourism-events\/","title":{"rendered":"MARKETING TRAINING - Learn how to profit from tourism events"},"content":{"rendered":"<p>The tourism industry is present in every region of Quebec. According to Statistics Canada, this industry represents over 10 billion in annual revenues, more than 29,000 businesses and over 380,000 jobs. <strong>If this clientele isn't part of your business plan, it's either because your business is very local (and then some), or you live on another planet!<\/strong><\/p>\n<p>This workshop enables participants to develop their business by diversifying their communication activities, including social media, with tourist customers and by developing collaborations in their community.<\/p>\n<p>Training is provided by <strong><em>Training details<\/em><\/strong>.<\/p>\n<h3>Content elements<\/h3>\n<ul>\n<li>The basic needs of tourist customers<\/li>\n<li>The profile of Quebec tourists and certain foreign customers<\/li>\n<li>Marketing tools, including social media, to reach tourists (Trip Advisor, Facebook and others)<\/li>\n<li>Possible types of collaboration with local companies<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3>Pedagogical approach<\/h3>\n<p>With the help of interactive presentations, concrete examples and team exercises, participants are given a number of practical tools to help them reach and develop their tourist clientele.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p style=\"text-align: center;\"><strong>Date\u00a0<\/strong>Wednesday, November 29, 2017<\/p>\n<p style=\"text-align: center;\"><strong>Schedule<\/strong>\u00a08:30 a.m. to 11:30 a.m.<\/p>\n<p style=\"text-align: center;\"><strong>Location:<\/strong> At La Fabrique (church)<\/p>\n<p style=\"text-align: center;\">350, rue Principale, Ste-\u00c9m\u00e9lie-de-l'\u00c9nergie, J0K 2K0<\/p>\n<p style=\"text-align: center;\"><strong>Cost\u00a0<\/strong>50 $ \/ person, 30 $ if member of SADC Matawinie or a Matawinie chamber of commerce<\/p>\n<p style=\"text-align: center;\">.<\/p>\n<p style=\"text-align: center;\"><strong>Registration and information\u00a0<\/strong><\/p>\n<p style=\"text-align: center;\">mpbranchaud@matawinie.qc.ca<\/p>\n<p style=\"text-align: center;\">(450) 883-0717 ext. 222<\/p>\n<p style=\"text-align: center;\">Toll-free: 1-888-880-7824<\/p>\n<p><script>\n\tvar script = document.createElement('script');\n\tscript.type = 'text\/javascript';\n\tscript.src = ('https:' == document.location.protocol ? 'https:\/\/' : 'http:\/\/') + 'rz.reservazion.com\/reservazion\/59f873816447f\/script\/';\n\tdocument.write(script.outerHTML);\n<\/script> <script>\n\tvar script = document.createElement('script');\n\tscript.type = 'text\/javascript';\n\tscript.src = ('https:' == document.location.protocol ? 'https:\/\/' : 'http:\/\/') + 'rz.reservazion.com\/reservazion\/59f873d03115e\/script\/';\n\tdocument.write(script.outerHTML);\n<\/script><\/p>","protected":false},"excerpt":{"rendered":"<p>The tourism industry is present in every region of Quebec. According to Statistics Canada, this industry represents over 10 billion in annual revenues, more than 29,000 businesses and over 380,000 jobs. If this clientele is not part of your business plan, it's because your commercial activity is very local (and [...]<\/p>","protected":false},"author":2,"featured_media":3241,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3240","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Formation MARKETING - Apprendre \u00e0 profiter des \u00e9v\u00e9nements touristiques - matawinie.qc.ca<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/matawinie.qc.ca\/en\/news\/marketing-training-learn-to-profit-from-tourism-events\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Formation MARKETING - Apprendre \u00e0 profiter des \u00e9v\u00e9nements touristiques - matawinie.qc.ca\" \/>\n<meta property=\"og:description\" content=\"L\u2019industrie touristique est pr\u00e9sente dans toutes les r\u00e9gions du Qu\u00e9bec. Selon Statistique Canada, cette industrie repr\u00e9sente plus de 10 milliards de recettes par ann\u00e9e, plus de 29 000 entreprises et plus de 380 000 emplois. Si cette client\u00e8le ne fait pas partie de votre plan d\u2019affaires, c\u2019est que votre activit\u00e9 commerciale est tr\u00e8s locale (et [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/matawinie.qc.ca\/en\/news\/marketing-training-learn-to-profit-from-tourism-events\/\" \/>\n<meta property=\"og:site_name\" content=\"matawinie.qc.ca\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/profile.php?id=100064323326806\" \/>\n<meta property=\"article:published_time\" content=\"2017-10-31T13:11:16+00:00\" \/>\n<meta name=\"author\" content=\"Erich Gervais\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Erich Gervais\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/matawinie.qc.ca\\\/actualites\\\/formation-marketing-apprendre-a-profiter-evenements-touristiques\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/matawinie.qc.ca\\\/actualites\\\/formation-marketing-apprendre-a-profiter-evenements-touristiques\\\/\"},\"author\":{\"name\":\"Erich Gervais\",\"@id\":\"https:\\\/\\\/matawinie.qc.ca\\\/#\\\/schema\\\/person\\\/35e88ecdd4939d8ed4bd043e7dd20c83\"},\"headline\":\"Formation MARKETING &#8211; 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